Situation
A new leader in biometric authentication as a service was looking for further investment to take their connected trusted technology SaaS Product to market. However, they needed a clear and concise way to position their product and its uniqueness to investors and clients.
Action
Uniquely Wired worked with the senior leadership team to create a series of assets and communication material designed to gain investment. This included strategically positioning their facial recognition product to address the challenges of a growing digitally-connected market, and ensuring the business could verify their customers in a seamless and innovative way.
Result
As a result, the business was able to gain increased capital investment, which allowed them the platform they needed to launch and market their product, including rebranding, website build, marketing materials and PR exposure to growing their client base.