Are you clear on your business identity?
Can you use your differences to your advantage?
Do you know your value and unique market position?
Professional Services
Situation
Are you clear on your business identity and your unique proposition in marketplace?
At Uniquely Wired we believe that no one business is the same.
Action
Through a series of co-facilitated workshops we will work with your team to clearly define your business’s Purpose, Growth Targets, Map your competitor landscape and connect to your customers, to define your unique space in the market where your business can create the most value.
Result
This clarity allows your business to define its financial and legal structure, IT infrastructure, talent strategy, and helps clearly prioritise opportunities for investment, sales strategy, and go to market plan and partnerships.
The team at Uniquely Wired can support at any level of your business change and transformation leveraging off their wealth of industry knowledge and in depth hands-on experience, having created and led business innovation across a range of industry sectors.
Where we have helped
Growing across Public and Private Sector
Situation
Specialist Agile project management provider was successfully delivering services to the government. As part of their growth ambitions, they wanted to diversify their client base into the private sector.
Action
Working with the managing partners of the business, we defined their unique service points, organisational structure, talent and commercial model. We cross-referenced this with client feedback to both crystallise and strengthen their value offering.
Result
This insight allowed the client to clearly articulate their proven ability to add value to the private sector, and created a clear road map for growth across the private and public sector.
Building Connected Trusted Identity
Situation
A new leader in biometric authentication as a service was looking for further investment to take their connected trusted technology SaaS Product to market. However, they needed a clear and concise way to position their product and its uniqueness to investors and clients.
Action
Uniquely Wired worked with the senior leadership team to create a series of assets and communication material designed to gain investment. This included strategically positioning their facial recognition product to address the challenges of a growing digitally-connected market, and ensuring the business could verify their customers in a seamless and innovative way.
Result
As a result, the business was able to gain increased capital investment, which allowed them the platform they needed to launch and market their product, including rebranding, website build, marketing materials and PR exposure to growing their client base.
Art as the new Financial Blockchain and ICOMarket
Situation
An Italian art company was looking to revolutionize the art market by making it accessible to everyone, not just the elite. They wanted a full-service marketing company that could help communicate their Blockchain solution and equip them with the assets to make their ICO dream a reality.
Action
Uniquely Wired worked with the Founder and Advisory Board to translate their proposition into three clear solutions. To differentiate them in the market, Uniquely Wired developed the Whitepaper, video animation, investor presentation, roadmap design and built their presale ICO website.
Result
Equipped with their ICO Marketing Toolkit, the Italian art company were able to generate their initial investment leading up to the pre-sale and gain an influx of social media followers, as well as a surge of registered interest for their ICO presale.
Growth across Borders
Situation
Established start-up in the Ad Tech sector had rapidly grown and was questioning their technology-based (SaaS) positioning. Set with ambitious growth targets, they wanted support in re-focusing their go-to market strategy.
Action
Through a series of collaborative workshops we mapped their competitive landscape, strengths and opportunities, and spoke with a sample of their clients.
Result
Repositioned their organisation to capture an extended revenue stream as a managed service provider, continued to be underpinned by their proprietary technology. Enabled two revenue channels and widened their ability to grow.
Repositioning For Growth
Situation
Established start-up in the Ad Tech sector had rapidly grown and was questioning their technology-based (SaaS) positioning. Set with ambitious growth targets, they wanted support in re-focusing their go-to market strategy.
Action
Through a series of collaborative workshops we mapped their competitive landscape, strengths and opportunities, and spoke with a sample of their clients.
Result
Repositioned their organisation to capture an extended revenue stream as a managed service provider, continued to be underpinned by their proprietary technology. Enabled two revenue channels and widened their ability to grow.
Recommendations
Carl
by Alex | 12th September 2017 | Recommendations-clients, Uncategorised | 0 Comments
”It was an impressive process working with Uniquely Wired. They were brilliant in working with the Executive team in understanding our business and industry. Uniquely Wired were able to take a new concept and turn it into a layman’s view which was understandable across multiple sectors. Our client feedback on the materials produced was, “easy to understand, and to the point”, two things that are necessary in the new tech world.”
Carl, Chief Product and Strategy Officer
Ray
by Alex | 7th June 2017 | Recommendations-clients, Uncategorised | 0 Comments
”Uniquely Wired provided an excellent framework for helping a busy management team come out of the day to day tasks and allowing us to, in a systematic but relaxed manner, tackle some of the wider issues around our competitor set, our USP’s, our positioning and our ambition for the future of the business. Through effective questioning, listening and guiding techniques the Uniquely Wired team were able to help us shape a clear path for the future positioning of the business. ”
Ray, Chief Strategy Officer
Glen
by Alex | 7th May 2017 | Recommendations-clients | 0 Comments
”It was a great process working with Uniquely Wired, they took both a collaborative, yet structured approached to working with our senior management team. Uniquely Wired were brilliant in harnessing our understanding for our business and industry, combined with their comprehensive business expertise and insight to get the best outcome, and as a result, we are better positioned for growth”
Glen, CEO
Peter
by Alex | 30th March 2017 | Recommendations-clients | 0 Comments
”Uniquely Wired was instrumental in facilitating a workshop for us on the proposition development for our service offering. They took the time to understand our objectives and developed both a strategic and well-structured agenda to ensure we achieved all of our key requirements in the time we had. Uniquely Wired don’t just facilitate, they truly become a business partner and integrate themselves into our business and the outcomes you are trying to achieve.”
Peter, Managing Director
Francis
by Alex | 27th March 2017 | Recommendations-clients | 0 Comments
”Uniquely Wired brought both strategic and practical marketing skills enabled us to create an optimised marketing campaign to present our product and services to new audiences. Communicating the concept in a clear and simple manner, resulted in new collaborative working relationships. We look forward to a continued working partnership with Uniquely Wired.”
Francis, Director
Rian
by Alex | 27th March 2017 | Recommendations-clients | 0 Comments
”Uniquely Wired has been instrumental in the development of our new business proposition from Concept, Brand Development, Identity and naming to captures the essence of the vision and purpose of what we are looking to achieve.”
Rian, CEO
Elizabeth
by Alex | 7th March 2017 | Recommendations-clients | 0 Comments
”Uniquely Wired took their time to understand our business and our specific business needs. They provided fresh insight and delivered resounding quality to the projects we commissioned.”
Elizabeth, Client